Category: Kappa Alpha Theta – Online Media Director
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Social Feed Management
Created and managed Instagram feed content for Kappa Alpha Theta and the Styslinger College of Engineering, including capturing photos and videos, writing copy, designing posts, and scheduling content. Kappa Alpha Theta at The University of Alabama Created and managed Instagram feed content for Kappa Alpha Theta, with a focus on building a cohesive, visually engaging…
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Graphics
Created visually engaging digital graphics for university organizations, developing content tailored for social media and campus communications. Work focused on designing content that was both informative and attention-grabbing for student audiences. Graphics for Kappa Alpha Theta supported recruitment, philanthropy events, and chapter branding through cohesive, on-brand visuals that enhanced engagement and strengthened chapter presence across…
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Reels & TikToks
Produced short-form video content across TikTok and Instagram Reels in two campus-facing roles. Kappa Alpha Theta’s Reels and TikToks focused on highlighting sisterhood, philanthropy, and chapter life while supporting recruitment and boosting engagement. The Styslinger College of Engineering’s Reels were created to showcase student experiences, academic opportunities, and campus initiatives, helping increase visibility and connect…
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Alumnae Newsletter
Created and launched a chapter alumni newsletter for Kappa Alpha Theta to strengthen engagement between active members and alumnae. Curated and designed content highlighting chapter updates, member achievements, events, and philanthropic initiatives to maintain ongoing connection and community across the organization.
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Fall 2024 Primary Recruitment Videos
Videos were shown to potential new members during primary recruitment at the University of Alabama, one of the largest sorority recruitments in the country. The content highlighted Kappa Alpha Theta’s sisterhood, values, philanthropy, and member experience through coverage of chapter events, philanthropic initiatives, and recruitment activities. The videos were used during multiple recruitment rounds to…
Katherine St. Clair 